Digital Printing Brisbane
Insigniature Signs Provide Digital Printing in Brisbane City. Wide format digital printing is a great way of maximizing impact for sales and promotional materials.
Digital Printing Brisbane
Business Category: Signwriters
signs, signwriters, signwriting, office, vehicle, car signs, magnetic, corflute, adhesive, car wrap, vinyl, stickers, sail track, banner, real estate sign, plastic, metal, lightbox, restaurant, neon
Business Name:Insigniature Signs
Website: http://www.insigniature.com.au/DigitalPrintingBrisbane.html
Phone: 07 3844 2425
Fax: 07 3844 9812
Mobile: 0414 44 2425
Contact : Shane
Location Address: 6 Mollison street. |
Postal Address: 6 Mollison street. |
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INSPIRATION FROM RESEARCH The objective of research was to find out how our audience used Digital Printing Brisbane messaging rather than find ways of telling them how they might find it useful. We gave 8 pairs of friends within the target audience MMS capable phones for a week, bags of credit and a free rein. The only stipulation was they had to return the phones at the end of the week and they had to save every message they received (both MMS and SMS). We reviewed the inboxes and below are a selection of typical images. CORE INSIGHT The core insight from research was that messaging, both Digital Printing Brisbane and text, was being used in a very emotional and creative way. It was being used as a form of entertainment and as an extension of personality. The content was working like a social banter and was informal, funny, shocking, competitive, cheeky and sometimes explicit. We had the opportunity to position our MMS in a similar way; as an entertaining extension of personality.
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Business Type:
Sole Trader
Sole trader, as the name suggests, is where an individual is the sole owner of a business. The business is often quite small in terms of size (as measured, for example, by sales generated, or number of staff employed) however the number of these businesses is very large indeed. Examples of these businesses can be found in most industrial sectors but particularly in most service sectors. Hence services such as electrical repair, picture framing, photography, diving instruction, retail shops, and hotels have a large proportion of sole trade business.