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You define the advertising Hair Salon and its implications, using advertising principles. You show a good understanding of the direction and content of issue. This Hair Salon statement is adequately linked with the research and the situation analysis and is appropriately justified. You provide a good recommendation and justification for alternative advertising campaign utilising relevant advertising principles. You clearly articulate strategy that is consistent with analysis and covers key aspects of advertising campaign.

Business Type: Physical Shop/Store

Physical store: supplies and stocks Sports supplements, Maximuscle, Quest vitamins and minerals, fitness equipment, hrm watches, tanita scales, mens clothing, womens clothing.

In the introduction, three Hair Salon -narrators set the scene of Truman’s world.

The audience soon recognises differences between the real world and Truman’s reality. The movie regresses, linking two worlds through the odd camera views and the televisions of those watching Truman.

The key to understanding the director’s message is by his use of camera shots in focussing on the most important aspects: profit-related advertising and Truman’s overlooked despair.

What is interesting is how the director makes such epic moments out of insignificant events in life. In fact, the reality constructed in The Truman Show works well in relation to modern day issues about reality TV. A writer under the alias of Fiziko believes.